+More than 1,500 companies place their trust in us
Your challenges
Understanding your challenges
"Everyone negotiates, but who has really learned professionally? HR managers, salespeople, buyers, executives? "
"In the professional world, if you negotiate badly today, you'll be paying for it for years to come".
"In life nothing is due, everything is negotiated, yet that's the skill you're not taught at school... improving your collective effectiveness!"
Benefits
The benefits of diagnosis
Master advanced negotiation strategies and tactics to guarantee sustainable sales results.
Appropriate practical tools and concrete exercises to refine your day-to-day practices.
Building skills to negotiate successfully in complex, high-pressure environments.
3 steps
The stages of support
Step 1
Training in the fundamentals of the EVIDENCE method (50% practical application)
Step 2
Advanced training for siutations under pressure: stress, manipulative techniques, threats, blackmail, aggression.
Step 3
Bootcamp to prepare for critical negotiations
MCR Selling in figures
Sales excellence to support your growth
Key figures
+20%
average margin on complex sales thanks to mastery of emotional and strategic levers
Key figures
-25%
concessions granted thanks to better preparation and a more assertive stance
"What some of our teams were able to do, all of them now do systematically: propose complementary sales with boldness and conviction, without letting prejudices hold them back, and it's this collective assurance that boosts their performance."

Sami Rémili
Head of Retail France and Benelux, Hertz
Associated books
Discover our books on negotiation
Emotional negotiation
A book that reveals the emotional and unconscious mechanisms of negotiation, to develop real power of influence through novel techniques such as inductive storytelling, priming and covert hypnosis.
Negotiation traps
A practical guide to identifying and avoiding the 25 most common negotiation pitfalls, with practical advice and feedback from two experts in the field.
Our strengths
Key figures and impact
Our mission is to provide tailor-made solutions for the sustainable growth of companies and their employees.
Supported customers
Years of experience
Assignments completed
Tips & News
Our latest news
Managing sales performance in 2026: truly useful indicators
In 2026, sales performance management will no longer rely on a multitude of indicators, but rather on the selection of truly actionable KPIs. Weighted pipeline, conversion rate, sales cycle, deal value, forecast reliability, and customer loyalty will become the key benchmarks for structuring a clear, decision-oriented dashboard focused on sustainable performance.
Sales training: invest at the beginning of the year to maximize annual performance
The beginning of the year is a strategic time to structure sales performance. Investing in sales training in January allows you to align skills, strategy, and results throughout the year.
2026 Business Strategy: Identifying Your True Value Creation Levers
In 2026, commercial performance will no longer be driven by volume but by value creation. Identifying the real drivers, aligning strategy with business challenges, and prioritizing actions will become essential for sustainable performance.
FAQ
Do you have any questions?
The answers can be found here.
Who can take part in this trading program?
While the fixed salary is the basic element in attracting employees, motivation and loyalty are closely linked to the relevance of Total Rewards. Variable salaries and profit-sharing policies (profit-sharing, profit-sharing, matching contributions, etc.) have a major impact on motivation and a sense of belonging.
What are the differences between this program and other negotiation courses?
If well used and communicated, all the elements of the global remuneration package are tools that have an impact on loyalty (health insurance, provident scheme, benefits in kind, etc.).
What types of negotiations are covered in this program?
Compensation is a strategic and sensitive subject. Communication is essential at different stages of our support (upstream, during, and downstream...), with the various key players involved (Codir, operational managers, social partners, employees concerned).




















